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Welcome to Small Biz Worthy ™

SmallBizWorthy ™ and you

You are here to improve how you run your business and make the most of your time. Below you will find a number of sections that should be of interest to every business owner. Dig in!

Starting Your Business

Starting your own business could be an incredible undertaking. We are here to support you and provide you with information you should have read before starting your business, but didn't get a chance to.

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Starting Your Business

If you have decided it is time to start your own business or are starting another one (or two), some of these SmallBizWorthy articles will help you with the decision process. From incorporating your business, to creating your first business plan and income projections or creating your all-important partnership or shareholder agreement, SBW will help guide you through the process of starting your business.

Look into the related articles on business banking and merchant cash advances in Financing Your Business and targeting your top markets in Marketing Your Business. And if you are getting ready to build your first web site, there is plenty of good information about search engine optimization for your company’s web site in our SEO section.

Financing Your Business

SmallBizWorthy has a good deal of collective experience in financing a business. From negotiating venture capital deals to bank lending to merchant cash advances and even finding angel investors – we have gathered a wide range of informative financial topics specifically targeting small business funding. We give you information on how to increase the value of your business, how to prepare for a due diligence review, the benefits of equipment leasing and how and when to use bridge capital funding.

If your company is like every other small business, you are always planning your next capital infusion. SBW’s articles about stages of capital investment and sources of capital can help you determine which type of capital will be most attracted to your business. And above all, stick with your funding efforts – sometimes “right time, right place” is today and just around the corner. Good luck!

Managing Your Business

Managing your small business often is quite a bit different than what they told you at business school. So if you didn’t go to business school, you probably didn’t miss out! We have articles about hiring consultants, training your staff, how to cut costs and save money, how to improve your business cash flow in a down market and some basic advice about customer service.

And if you ever heard that small business is “the engine of the economy” – believe it! For job creation and innovation US small business is head-and-shoulders over whatever comes next!

Marketing Your Business

Like with small business capital efforts, there is a wide range of marketing experience at SmallBizWorthy.com. With a small company’s focus on limited resources we provide articles about low cost, high return campaigns, branding your everyday email and advertising on a tight budget.

For companies providing higher ticket products and/or services we focused on the value of calculating payback from customer purchases and the basics of proposal writing. And because our roots are in the interactive marketing space, we provide answers to the basic questions about search engine marketing and optimization.

Staffing Your Business

There are many steps to hiring your next employee or even your next consultant and it seems like the bigger your business gets, the more complicated it is. SmallBizWorthy provides articles about the hiring process, how to interview and how to get the most out of your employee interview, screening job candidates and the basics of background checks.

SBW can help you to decide if you need an in-house human resource function or whether your current team has the knowledge and skill to hire your next employee. And don’t forget to consider a recruiting firm’s help in the process – they are professionals and a good recruiting firm can bring a lot to your table!

Corporate & Government Contracting

Many businesses are relying on corporate and government contracts for work. Read more to see how you too can add more work to your schedule, what to watch out for and where to go to find it all.

Be aware of many pitfalls of government contracting before you get into it and it may save your bank account.

Technology

Read all about technical trends and the use of emerging technologies in small and medium size businesses.

Number of companies are going paperless, all the talk about corporate IQ, datamining, resourse management and other topics that every CEO should know about.

Find out the flaws, the benefits, upside and downside to any of these in the Technology section.

SEO

Contrary to popular belief, there is little that is mysterious about search engine optimization, nor is there any magic in its execution. We try to debunk the major myths about SEM and SEO while giving you the answers to your most frequent questions. Sure there are plenty of technical issues to resolve with web-based marketing, but once you gain control over the technology, implementation is a lot easier than in other channels. From site audits to micro-sites to search engine index velocity, we cover both basic and advanced topics to keep you advised about one of the hottest topics in today’s marketing world.

Evaluate Your Business

Interact with the experts on any topic for small business success.